New Hogan site by The Selby
The campaign to launch the new site Hogan.com, online from today, is innovative and contemporary. The Tod’s Group brand has chosen the portrait photographer, blogger and illustrator The Selby –aka Todd Selby– to create a digital project involving 17 artists. They’ve been photographed, interviewed and filmed by Selby to represent Hogan’s new presence on the web.
The names are synonymous with huge talent: Kiera Chaplin, Brian Ermanski, Lisa Fine, Zani Gugelmann, Carolina Irving, Ora Ito, Ambra Medda, Lola Montes Schnabel and Gaia Repossi are just a few of the young artists that Hogan has selected to represent the creativity of the future, a concept that’s at the heart of the label promoting its Future Roots project.
Each artist was photographed in iconic Hogan designs by The Selby in a way that brings out their personal style.
Posted 2 years ago
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